1. Attractiveness-Accesability Matrix
1.1. Comprehensive list of initiatives
1.1.1. Attractiveness
1.1.1.1. Subcriteria A
1.1.1.2. Subcriteria B
1.1.2. Accesability
1.1.2.1. Subcriteria A
1.1.2.2. Subcriteria B
2. Key question
2.1. Prioritize the business initiative based on robust criteria
2.1.1. s.28 build-up pitfalls as summary of intiatives
2.2. Define the PMO and the associated tools
2.2.1. Integration roadmap
2.2.1.1. Topics Rader
2.2.1.2. Priority management
2.2.1.3. Schedule
2.2.1.4. Targets
2.2.2. Integration Process Management
2.2.2.1. Management integration
2.2.2.2. Business integration
2.2.2.3. Cultural integration
3. Initiatives
3.1. Cost synergies
3.1.1. Merging headquarters
3.1.2. Staffdownsizing
3.1.3. Higher purchasing power due to economies of scale
3.1.4. Combination of repair and maintenance efforts
3.2. investment/capex synergies
3.2.1. Estimating pooling effects
3.2.2. Less replacement Capex
3.3. Sales synergies
3.3.1. Cross-selling opportunities
3.3.1.1. Combined offering
3.3.1.2. Same website
3.3.1.3. Market power prevailing dominance
3.4. Functional synergies
3.4.1. Marketing
3.4.2. Sales
3.4.2.1. Combined bookings
3.4.3. IT
3.4.3.1. Consolidation of IT needs
3.4.4. HR
3.4.4.1. Recruitment
3.4.4.2. Salary
3.4.4.3. Corporate Affairs