DIGITAL MARKETING PLAN

Plan your projects and define important tasks and actions

Get Started. It's Free
or sign up with your email address
Rocket clouds
DIGITAL MARKETING PLAN by Mind Map: DIGITAL MARKETING PLAN

1. STRATEGY

1.1. SEGMENTATION

1.2. POSITIONING ANALYSIS

2. EXECUTIVE RESUME

3. EXTERNAL ANALYSIS

3.1. PEST

3.2. TRENDS

3.3. OFFER

3.4. COMPETITOR ANALYSIS

4. SWOT ANALYSIS

4.1. STRENGHTS

4.2. WEAKNESSES

4.3. OPPORTUNITIES

4.4. THREATS

5. BLENDED MARKETING

5.1. PRESENCE

5.1.1. ONLINE

5.1.2. OFFLINE

5.1.3. ONLINE AND OFFLINE

5.2. ACTIVITIES

5.2.1. COMUNICATION

5.2.2. SALES

5.2.3. DISTRIBUTION

6. INTERNAL ANALYSIS

7. OBJECTIVES

7.1. SMART

7.1.1. SPECIFIC

7.1.2. MEASURABLE

7.1.3. ATTAINABLE

7.1.4. REALISTIC

7.1.5. TIMELY

8. TOOLS

8.1. WEBSITE

8.2. IMAGE

8.3. VIDEO

8.4. SOCIAL MEDIA

8.4.1. FACEBOOK

8.4.2. TWITTER

8.4.3. PINTEREST

8.4.4. INSTAGRAM

8.4.5. LINKEDIN

8.4.6. FOURSQUARE

8.4.7. TUMBLR

8.4.8. YOUTUBE

8.5. E-MAIL MARKETING

8.5.1. EGOI

8.5.2. MAILCHIMP

8.6. GOOGLE ADWORDS

8.7. SEO

8.8. MOBILE MARKETING

8.8.1. APPS

8.9. E-COMMERCE PORTALS

8.10. ISSUU

8.11. MINDMEISTER

8.12. CORPORATIVE BLOGS

8.13. ONLINE GAMES

8.14. E-CRM

8.15. E-SURVEYS

9. ANALYTIC AND ROI

9.1. GOOGLE ANALYTICS

9.2. GOOGLE ADWORDS

9.3. YOUTUBE ANALYTICS

9.4. PAGE RANK

9.5. ALEXA

9.6. FACEBOOK INSIGHTS

9.7. FACEBOOK ADS

9.8. GOOGLE TRENDS

9.9. E-MAIL MARKETING WEBSITE