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Online Creative Toolkit by Mind Map: Online Creative Toolkit
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Online Creative Toolkit

This presentation is from a workshop developed by Helen Baxter, Mohawk Media for the People in Your Neighbourhood project from the British Council in New Zealand, to enable young urban artists to produce, promote and sell their work. http://piyn.net

Published by Helen Baxter, Mohawk Media, NZ under a Creative Commons, Attribution-Noncommercial-Share Alike (BY-NC-SA) License. You can share, remix and republish this work for non commercial use, as long as you give attribution and publish using the same CC license.

Live Streaming

Ustream.TV

Be a web stream superstar

Qik.com

Branding & Identity

What's in a name?

Brands take to time to grow

Grow a large digital footprint

Media monitoring

Social Media & Marketing

Work your social networks

Twitter

Facebook

Linked In

Hootsuite

RSS

Print On Demand

Music

Writing

Fabric

Art

Designs

3D Objects

Shoes

Yoga Mats

Games

Indie Artists

Manage their own careers

Own their own copyrights

Use Creative Commons licensing to encourage remixes

Creative Commons is a non-profit making organisation founded in 2001, to provide an alternative copyright system for artists in the digital millennium. On the Wikipedia entry on Creative Commons their focus is stated as 'Expansion of "reasonable", flexible copyright'. The Creative Commons Information Flyer (pdf) explains that CC Licenses are not an alternative to copyright. 'They apply on top of copyright, so you can modify your copyright terms to best suit your needs'. The end result is clearly defined terms of how a work is to be used, and a growing pool of legally remixable and mashable content.

CC Databases

Remixes & Mashups

Artists should fear obscurity not piracy

Sell it ...

Think series or universe

Tshirts & Suits

Bootstrappers Bible

Who?

People In Your Neighbourhood

Helen Baxter, Mohawk Media

Helen Baxter is MD of Mohawk Media, producer of the g33k show on Kiwi FM, Teaching Fellow at Victoria University and author of the MsBehaviour Files at the Big Idea.

The MsBehaviour Files

View map online

Group Introductions

Project & Event Management

Basecamp

Meetings

Google Docs & Spreadsheets

Mindmeister

Crowdfunding, Merchandise & Donations

Crowdfunding

Paypal

Derek Sivers is the founder of CD Baby and says in his essay on paying, "Don’t forget that there are lots of people like me that like to pay! Appeal to this side of people, giving them a feel-good reason to pay. Tell them what their payment will go to support. Show them how appreciated it is. Some will feel good about paying. It will actually make them happy to give you money. Let them."

Givealittle

Zazzle

Here’s a tip from one of Zazzle’s most successful sellers. "I earn a 15% commission on every sale for sending customers to Zazzle, even if the customer buys someone else’s design. And if they buy mine, I make 35% on every sale."

PIYN Toolkit

Wordpress blog

Twitter stream

Ustream TV Channel

You Tube Channel

Creative Commons

Indie Publishing

New Publishing Channels & formats

Podcasts

Online

Mobile

Online Identity

Online ID