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CROSS-CHANNEL INTERGRATION by DAN HOLLINGS by Mind Map: CROSS-CHANNEL INTERGRATION
by DAN HOLLINGS
3.0 stars - 2 reviews range from 0 to 5

CROSS-CHANNEL INTERGRATION by DAN HOLLINGS

OFFLINE CHANNEL

Advertisement/PR

Billboards

Bus/Taxi

Magazines

Newsletters

Newspapers

Pre-roll/In film Cinema

Press Kit

Press Releases

Radio

Restroom Ads

Sponsorship

TV

Trade Directories

Yellow pages

~other

Books

Chapters

Cover

Distribution

Inserts

Pages

~other

Business Print Materials

Branded Items

Brochures

Business Cards

Catalogs

Consumer Guides

Door hangers

Flyers

Gift Cards

Letterhead

Menus

Printed Materials

Stickers

~Other

Check Out

Bags/Carry-out/Packaging

Coupons

Receipts

What you say

~other

Customer Interaction: Your Staff / Salesforce / Yourself

Education

Learn Technology

What you say

~other

Direct Mail

Post cards

Promotional Gifts

Sales letters

~other

Distribution Channels

Exporters

Retailers

Wholesalers

~other

Electronic Display

Electronic signs

In-store TV & Flat-screens

Wiffiti Screens

~other

Fulfillment

Inserts

Packaging

Stickers

~other

Live Phone (Inbound, Outbound)

Educate staff

Learn Technology

Script/Verbiage

~Other

Live Seminars/Trade Shows/ Events/Speaking Engagements

What you say

What you show

Who you meet

~other

Offline Engagement

Contests

Polls

Surveys

~other

Offline Guerilla Marketing Promotions

Creative offline strategies

Enter Competitions

Make News

Publicity Stunts

~other

Offline List Building

List rentals

Fishbowl Card Collection

Contest Boxes

Demographic Segmentation

~other

Offline Partnerships

Collaborative promotions

JVs

Referrals

Shared newsletters

~other

Recorded Phone (Toll-free or local)

24/7 Recorded Message System

Answer Machine Messages

Corporate/Direct Sales Leaders

Free Recorded Messages

Mid-sized Biz / Virtual Phone System

On-hold Messages

~Other

Signage

Display signs

Store signs

Vehicle lettering & stickers

Walking Sandwich Boards

Yard signs

~other

Word-Of-Mouth

Ask for Reviews & Testimonials

Ask for referrals

Be awesome/ Be remarkable

Create Something People Talk About

~other

ONLINE CHANNEL

Customer Support

Education

FAQs

Technology

Ticket System, ActiveCampaign, GetSatisfaction, Managed/Outsourced, ZenDesk, ~0ther

Verbiage

~other

Downloads

Consumer Guides

MP3s

PDFs

White Papers

~other

Email

Autoresponders, aWeber, iContact, ~other

Database mailings

JV mailings

Newsletters

Sigs/footers

~other

Google

Business Profile

Goog-411

Google 2D Barcodes

Google Business Photos

Google Coupons

Google Favorite Places

Google Places

Google Tags

Personal Profile

~more Google service

Instant Messenger

AIM

Google Chat

Live Help Chat

Skype

~other

Online Engagement

Contest

Polls

Surveys

~other

Online List Building

Opt-in Forms, Wufoo, aWeber, ~other

Demographic Segmentation

~other

Online Marketplaces

Amazon Marketplace

CafePress

Craiglist

Google Base

Niche Marketplaces

Yahoo Shopping

eBay

~other

Online Partnerships

JVs

Affiliate marketing

Exchanging links

Guest blog posts

Shared opt-ins

~other

PC Presence & Profiles

Your Blogs, Blogger, Posterous, Typepad, WordPress, ~other

Your Business Profiles

Your Pages

Your RSS Feeds

Your Sites

~other

PR (Online)

Online Press Releases, Prweb, ~other

Press Kit

Reviews

~other

Search & SEO

"Site Links"

Global Search

Keyphrase Linking

Keywords and Phrases, Google Insights for Search, Google Keyword Tool, Keyword List Generator, Nichebot, Wordtracker, ~other

Local Search, Bing Local, Google Local, MerchantCircle, Yahoo Local, Yelp, ~other

Maps/Directions, Google Maps, MapQuest, Yahoo Maps, Bing Maps, ~other

Niche Directories

Page "Descriptions"

Page "Titles"

Search Directories, DMOZ, Google Directory, Yahoo Directory, ~other

Social Bookmarking

Del.icio.us

Digg

Mixx

Reddit

StumbleUpon

Y!buzz

OnlyWire

~other

Social Presence & Profiles

Facebook

Flickr

Foursquare

LinkedIn

MessageBoards & Forums

Niche Social Communities, Ning, SocialSAM, ~other

Online Community Mindmap

Ping.fm, List of SM Sites

Tweetsets, Custom, Twyndication

Twitter

~other

Videos / Audios / Slide Shows

Internet Radio

PodCasts

Slideshare

iTunes

Video Hosting, YouTube, ~others

~other

Viral

Link Bait Content

Publicity Stunts

Refer-a-friend

~other

Virtual Worlds

SecondLife

~other

Web 2.0 Comments, Content & Interaction

Blog Comments

Ezine Articles

Q&A sites

Reviews

iReports (CNN)

Squidoo

Hubpages

Google Knol

~other, Web 2 Award List, Web 2.0 Search, Web 2.0 Top 1000

Web "AFTER" effects

"Confirmation" emails

"Thank You" pages

"Up-sale" offers

"Thank You" Gifts

~other

Web Ads

Banner Ads

Facebook Ads

In Game Ads

Pay-Per-Click

Popups & Popunders

Text ads

Video Ads

~other

Webinars & Teleseminars

What you say

What you show

Who you meet

~other

Widgets & Toolbars

Apple Widgets

Conduit

Google Gadgets

Widgetbox

Yahoo Widgets

~other

eBooks

Chapters

Cover

Distribution

Links

Pages

Platforms, Kindle, Kindle Publishing, Apple iPad, iPad Publishing, Audio eBooks, ~other

~other

eCommerce

Check out path

Coupons

Shopping Cart

~other

MOBILE CHANNEL

Mobile APPs

Android

Blackberry

iPhone/iPod

iPad

Google Mobile Apps

~other

Mobile Ads

Admob

iAds

~other

Mobile Camera Phone Scanning

2-D Barcode

Mobile Image Recognition

~other

Mobile Customer Support

ZenDesk (Mobile)

~other

Mobile Demographic Target Markets

College Students

Gen Y/Millennial (Under 30)

Travelers

Latinos

Active Women

Small Business Owners

Niche Markets

Mobile Incentives & Engagement

Mobile Polls

Mobile Surveys

Mobile Contests

Mobile Freebies

Mobile Downloads

Mobile Coupons

Mobile Games

~other

Mobile List Building

Demographic Segmentation

Mobile Keywords

Opt-in Forms

Short Codes

~other

Mobile Location-based Social Media

Foursquare

Gowalla

~other

Mobile PR

Mobile Partnerships

Collaborative promotions

JVs

Shared Mobile opt-ins

Exchanging Mobile links

Mobile affiliate marketing

~other

Mobile Presence & Profiles

Click-to-Call

Landing Pages

Mobile Blog, WordPress Plugins, Carrington, Wapple, ~other, ~other

Mobile Site, MobiSiteGalore, Wapple, ~other

Mobile Social Pages

Transition Pages

~other

Mobile Search & SEO

Keyphrase Linking

Keywords and Phrases, Google Insights for Search, Google Keyword Tool, Keyword List Generator, Nichebot

Mobile Directories

Mobile Maps

Mobile Web

Mobile/Local Search

Niche Mobile Directories

Page "Descriptions"

Page "Titles"

~other

Mobile Social Media

Mobile Twitter

Mobile Facebook

Mobile LinkedIn

~other

Mobile Video

YouTube Mobile

Ustream Mobile

Qik

12 Seconds

OVGuide

~other

Mobile eBooks

Kindle

Kindle Publishing

Apple iPad

iPad Publishing

~other

Proximity Marketing

In-store

Events

Portable

Vehicle

~other

Ringtones

Text Message (SMS)

Contest/Text-to-Win

On-The-Fly/Reminders

Premium Messaging

Test for Info

Text Alerts

Text Autoresponder

Text Groups

Text Opt-in

Text Polling/Surveys

Text Series/Subscription

Text Voting

Text-to-Donate

Textimonials

VIP Text Clubs

Wiffiti Screens

~other

Voice

Google Voice

New Call Solutions

Pre-Recorded Message Systems, Social Media, Corporate/Direct Sales Leaders, Mid-sized Biz / Virtual Phone System, 24/7 Recorded Message System

Skype Mobile

Slydial

~other

m-Commerce

Bango

GoMobile (Intuit)

Google Mobile Checkout

MobilCash

Mobile StoreFront

Obopay

Paypal Mobile

SquareUp

Swipely

~other

Contact Dan Hollings dhollings@mac.com

View Original Mind Map