Coaching Content

1. 1st followup sequence

1.1. 1. Mindset

1.1.1. Brand Yourself

1.1.2. "ABB" Always Be Building Relationships

1.1.3. Getting more opens

1.1.4. Add Value

1.1.5. Attitude of Service

1.2. Self

1.3. Justify Experience

1.4. Whitelist

1.5. Overdeliver

2. 4. Maintain Relationship

2.1. Keep word

2.2. Give "gifts" on schedule

2.3. Branding & Personality

2.3.1. Included

2.3.2. Included

2.3.3. Excluded

2.4. Setting your reply email

2.5. Tips for Branding

3. 2. Before we begin

3.1. Autoresponder Settings

3.1.1. SPF

3.1.2. From / business address

3.1.3. Single vs Double OptIn

3.2. Central Hub

4. 3. Building a Relationship

4.1. 2nd followup sequence

4.1.1. More training, white list

4.1.2. p.s. white list

4.2. 3rd followup sequence

5. 5. Monetize Relationship

5.1. Private Promo

5.1.1. Materials

5.1.2. Personel

5.1.3. Services

5.1.4. Duration

5.2. Promoting Webinars

5.3. Promoting Aff. Products

5.4. Services

6. 7. Promo Strategies

6.1. Promo strats

6.1.1. 3 day Pre Promo

6.1.2. 1 off email

6.1.3. "The Contest Winner" Strategy

6.1.4. 5 day Pre promo

6.1.5. Same Day Promotion

6.1.6. Closing

6.1.7. Using and Creating Scarcity

6.2. Review videos

6.2.1. Script

6.2.2. Interview?

6.3. Bonuses

6.3.1. More branding

6.3.2. Rounding Out the Product

6.4. How to Promote Private Training

6.5. How to Promote Webinars

6.6. How to Promote Services

6.7. How to promote your own launches

6.8. How to build hype for any launch

7. Email FAQ & Strategy

7.1. How often should I mail?

7.2. Long vs. Short

7.3. Titles: General vs. Exact

7.4. 1st line hook

7.5. Using the P.S. effectively

7.6. Always have a reason to mail.

8. 6. Picking Offers

8.1. Niche selection

8.2. How to pick winning offers

8.3. Commission Structure

8.4. 3 things every offer needs to convert

8.4.1. Commission

8.4.2. Quality

8.4.3. Picking