Informs- present information or answer questions
Defines- illustration of characteristics of something
Explains-clarifies or shows how a process works
Proposes- recommendations for action
Convinces- a persuasion to cause the audience to understand something in a particular way.
http://www.mit.edu/course/21/21.guide/purpose.htm, What are Documents
Expectations and Attitudes, expect a genre, expect information to help them do something, Hold attitudes: Negative, Positive, or Neutral, Positive, Writer's of positive reading audience affirm their attitudes, Negative, Writers try to find out what their objections are and to find a way to show how the benefits outweigh their opposition. They try to bridge the gap and not to upset them., Neutral, Writers try to persuade their view by showing the positive benefit and negative consequences of the choice.
http://writing.colostate.edu/guides/processes/audmod/, Writing for an Audience
Experience and Expertise, Shows credibility when they can apply what know from past experience (school etc.)
Goodwill, Shows charity and selflessness which means they don't think about themselves but about the audience.
Identification, Shows reliability, similarity, connection to the audience
Trust, Shows integrity and all these work together to show the intention of the writer's purpose.
http://savvy.entrepreneur.com/tradejournals/article/131201068.html, WP Reputation
templates and guides
images charts symbols
grammar and style
share through internet
audio, video, graphics
upload pages easily
navigation external links
appropriate email address
Lurk- listen before entering a convo.
Polish writing- keep it neat
Moore's Law is Dead
Correspondence, E-mail, Instant Message
right or wrong
Kind of Ethics, Metaethics- the study of where ethical ideas come from and how they develop, Normative Ethics- the study of ethics concerned with classifying what is considered right and wrong, Applied Ethics- the study of particular ethical issues, problems and circumstances
#1. Ethics and Laws are not the same
#2 Be Honest, Dobrin says, "There is no such thing as an employee who doesn't steal...The thing that is most often stole from the workplace is time." Me:I have always considered employers time valuable, I would warn my staff about milking the clock and to be productive.
#3 Respect and Confidentiality
1. Target language, experts say language is key to expression of selves and the way to understand the world around us. Collaborate with a translator.
2. Official National language, Knowing official language can reduce the number of languages required to translate.
3. International English, Can't expect this to be the language that drives commerce
identify commonly used technology
Common body of knowledge
Accounting similarities and differences. Make a comparison chart.
Business etiquette- audience understanding
Family and social interaction
respect other cultures religious practices
business strategies from country to country differ., US business find being direct and concise as polite for saving time for clients; other countries may find this to be rude.
Japanese express negative writing indirectly to avoid embarrassing the recipient
Pay attention to customary expressions, openings, and closings.
Confirm Purpose, what should the doc accomplish?, What info should the doc convey?, What should the readers do when they have finished reading the doc?
Analyze Audience, Level of experience, education, cultural differences, attitudes, expectations, context in which the doc will be read
Gather information, collecting information in mind that will be used in a drafting process
Develop ideas about the information, Collaborate and discuss, helps articulate things you already know; spark new ideas; encourages others to ask questions, listing, enables to list an number of ideas possible about the subject; random; leads to new idea; also finds ways to omit unnecessary ideas, freewriting, writing anything that comes to mind; limited time; no stopping to revise or go back; can pose questions or state ideas; reviews, clustering, method of taking inventory; standard questions of what, where, who, when, why, and how. Visual; shows relationships; WHAT WE ARE DOING RIGHT NOW!! :)
Organization, Purpose, pursuade audience such as a group of investors to invest in a product that is safe etc., Audience, organizes information depending on the audience, Logic, logical path to lead the audience to the needed conclusion, Ethics, emphasizes or de-emphasizes on info to guide audiences to a conclusion with ethical significance.
Brainstorming, ask what, where, when, who, why, and how, Group in logical order by purpose of the doc, needs audience, create a tentative outline, etc.
Organization, To be successful organization is key. Use methods like outlining and use logical methods of development that will suit the subject, audience and purpose.
Audience, Needs: who is the reader; what do they already know; what info do you have about readers, adapt for international readers