Influential Digital Marketing

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Influential Digital Marketing by Mind Map: Influential Digital Marketing

1. xz

2. Active business sites

2.1. Digital Influence

2.1.1. DigitalInfluence.com.au

2.1.2. Digitalinfluence.org

2.1.3. Purpose:

2.1.3.1. Digital Media Channel

2.1.3.1.1. Purpose

2.1.3.1.2. Activity

2.1.3.2. Paid Products/Programs

2.1.3.2.1. Online Course

2.1.3.2.2. Webinars

2.1.3.2.3. Coaching

2.1.3.2.4. Implementation

2.1.3.2.5. Products

2.2. Influential

2.2.1. Purpose:

2.2.1.1. Parent brand?

2.2.1.2. Blog?

2.2.1.2.1. Has existing content - not well maintained

2.2.1.3. Membership site?

2.2.1.4. Still working this one out

2.2.1.5. Doesn't have a sales component

2.2.1.6. Book promotion for Creating an INfluential Brand Ebook

2.2.2. Influential.com.au

2.3. Influential Digital

2.3.1. Purpose:

2.3.1.1. Agency Website

2.3.1.2. Promote Services

2.3.1.2.1. Branding

2.3.1.2.2. Marketing

2.3.1.2.3. Website Design

2.3.2. Domains:

2.3.2.1. InfluentialDigital.com

2.3.2.2. InfluentialDigital.com.au

2.4. Business SEO

2.4.1. Purpose:

2.4.1.1. Sales site for small business SEO services and basic websites

2.4.1.2. Lead Generation for Influential as well

2.4.1.3. Blogging/authority building

2.4.2. BusinessSEO.com.au

3. Inbound Marketing process

3.1. Content Marketing: Predominanlty on Digital Influence.com.au

3.1.1. Traffic Sources

3.1.1.1. Organic Traffic

3.1.1.2. PPC

3.1.1.3. Email Marketing

3.1.1.4. Social Media

3.1.2. Gifts (Email Downloads)

3.1.3. Membership/Training site

3.1.4. Paid Training

3.1.5. Done-with you website/training

3.1.6. Websites (Core product)

3.1.6.1. Done by Influential Digital

3.1.7. Ongoing monthly marketing (Next logical step)

3.1.7.1. Done by Inmfluential

3.1.8. 1:1 Digital Coaching

3.1.8.1. Done by Dallas