Influential Digital Marketing

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Influential Digital Marketing by Mind Map: Influential Digital Marketing

1. Active business sites

1.1. Digital Influence

1.1.1. DigitalInfluence.com.au

1.1.2. Digitalinfluence.org

1.1.3. Purpose:

1.1.3.1. Digital Media Channel

1.1.3.1.1. Purpose

1.1.3.1.2. Activity

1.1.3.2. Paid Products/Programs

1.1.3.2.1. Online Course

1.1.3.2.2. Webinars

1.1.3.2.3. Coaching

1.1.3.2.4. Implementation

1.1.3.2.5. Products

1.2. Influential

1.2.1. Purpose:

1.2.1.1. Parent brand?

1.2.1.2. Blog?

1.2.1.2.1. Has existing content - not well maintained

1.2.1.3. Membership site?

1.2.1.4. Still working this one out

1.2.1.5. Doesn't have a sales component

1.2.1.6. Book promotion for Creating an INfluential Brand Ebook

1.2.2. Influential.com.au

1.3. Influential Digital

1.3.1. Purpose:

1.3.1.1. Agency Website

1.3.1.2. Promote Services

1.3.1.2.1. Branding

1.3.1.2.2. Marketing

1.3.1.2.3. Website Design

1.3.2. Domains:

1.3.2.1. InfluentialDigital.com

1.3.2.2. InfluentialDigital.com.au

1.4. Business SEO

1.4.1. Purpose:

1.4.1.1. Sales site for small business SEO services and basic websites

1.4.1.2. Lead Generation for Influential as well

1.4.1.3. Blogging/authority building

1.4.2. BusinessSEO.com.au

2. Inbound Marketing process

2.1. Content Marketing: Predominanlty on Digital Influence.com.au

2.1.1. Traffic Sources

2.1.1.1. Organic Traffic

2.1.1.2. PPC

2.1.1.3. Email Marketing

2.1.1.4. Social Media

2.1.2. Gifts (Email Downloads)

2.1.3. Membership/Training site

2.1.4. Paid Training

2.1.5. Done-with you website/training

2.1.6. Websites (Core product)

2.1.6.1. Done by Influential Digital

2.1.7. Ongoing monthly marketing (Next logical step)

2.1.7.1. Done by Inmfluential

2.1.8. 1:1 Digital Coaching

2.1.8.1. Done by Dallas

3. xz