PSD
by Jean-Guy Francoeur
1. Infusionsoft
1.1. App Setup
2. Lead Generation
2.1. AMD
2.2. AME
3. Seminar Plan
3.1. Squeeze Page
3.2. PO/TPOP/NDP
3.3. Schedule of Events
3.4. Develop the Close
3.4.1. Review by Gerry
3.5. Promotion Plan
3.5.1. Review by Gerry
3.6. Evaluation
3.7. Networking Plan
3.8. Facebook Marketing
3.9. JV Plan
3.10. Sponsorship Plan
4. Webinar Plan
4.1. Squeeze Page
4.2. Promotion Plan
4.3. Evaluation
5. Marketing Materials
5.1. Logo
5.2. One pager
5.3. IAP Assets
5.4. Newsletter Template
6. Web Marketing
6.1. Social Media 100
6.2. Website Development
6.2.1. Choose Design
7. Public Relations
7.1. Author Announcement Plan
8. Speaking Plan
8.1. Client to prepare PPT
8.2. PPT Review by Gerry
9. Campaigns
9.1. Slow Drip
9.2. Sales
9.3. Webinar
9.4. Event Preview
9.5. Bootcamp
9.6. AMD
10. Testimonial Plan
11. INTAKE PROCEDURE
11.1. Sign Contract
11.1.1. Send copy of contract to Rodrigo
11.1.2. Finance uploads contract to <i>
11.2. Deposit is paid
11.3. Deb creates workspace
11.4. Client completes intake form
11.4.1. JG & PM debrief intake form with client (1-2 hrs)
11.4.2. Recording of meeting is uploaded to intake form
11.4.3. Meeting communication is created (optional)
11.4.4. JG create client explosion strategy
11.4.4.1. Identify economic engine
11.4.4.2. Identify SWOT
11.4.4.3. Create strategy
11.4.4.3.1. JG & PM present strategy to client
11.4.4.3.2. Create communication and upload recording
11.4.4.3.3. JG Loads the strategic apps
11.4.4.3.4. PM creates PSD Overview