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Filial Piety by Mind Map: Filial Piety
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Filial Piety


What is this advertisement for?

Does the advertisement capture your attention/make you want to buy the product/use the service? Why?

Visual Techniques

What is in the shot?

What is centered

How do figures move within the frame?

What effect does the demand have on viewers?


What is the message/theme of the advertisement?

What other details are important in the scene?

Technical Aspects

How is the frame lit?

Is there music? When and how is it used? What mood does it create?

How does the camera move

Is the shot wide or long

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