The mind of visualisation

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The mind of visualisation by Mind Map: The mind of visualisation

1. HOW SCIENCE CAN HELP US BUILD BETTER DATA PROJECTS

1.1. We don't want to be wrong: We do not like to test if we're rightt

1.2. NYT : One Report Divergent Perspectives

1.2.1. showing biases

2. What happens in users mind when user approaches data project

2.1. We're not rational

2.2. Framing

2.2.1. 10/100 have problems is perceived titally different from 90/100 with no problems

2.2.2. Brain scans influence jurys decision more than other evidence - even if they're just pretty

2.2.3. = We have mental frames, even if we think we're deciding rational

3. What does that mean for graphics?

3.1. Reading charts has to be learned

3.2. In US 63% can read scatterplots

3.3. ! Correlation is not causation

3.4. Line chart vs bar chart = Line = trend, bar = data points

4. New Forms

4.1. Cartograms

4.2. y/n

4.3. workers compensation benefits

5. Optical Illusions

5.1. magicans direct your view by moving their hand straight or curved

6. Lena Groeger | Pro Publica