@hughmason on disruption BT Leader's Forum 2016

1. Who's vulnerable?

1.1. We all are. So reframe the question - what will make you strong?

1.2. Stop thinking about 'sectors'

1.2.1. Today's competitors are in your sector and value chain

1.2.2. Tomorrow's disruptors are not on your radar

1.3. Start thinking about 'themes'

1.3.1. Digitalization is about business model innovation more than technology

1.3.2. Service Dominant Mindset is a key insight

1.4. CEOs need split brains

1.4.1. Minimise risk - that's prudent

1.4.2. But find a separate place and partners with whom you can Maximise opportunities

2. What does it take to drive innovation?

2.1. Accept that disruption is normal

2.1.1. 2500 years ago Heraclitus said 'All is flux'

2.1.2. Stasis is a temporary illusion

2.1.3. So lean into it

2.2. Embrace new innovation frameworks

2.2.1. Vision-based R&D - Research and Development is great

2.2.2. Discovery-based E&S - Experiment and Scaling is the new way to create value

2.3. Connect and Share

2.3.1. Globalisation and connection are here

2.3.2. Old strategies like information asymmetry won't sustain

2.3.3. Traditional physical assets can weigh you down and stop you being agile