Introduction to Arts Management
by Edward Tien
1. Definition: The field that concerns business operations around an arts organization.
2. Changes in EXTERNAL ENVIRONMENT
2.1. 1) CULTURAL
2.2. 2) SOCIAL
2.3. 3)DEMOGRAPHIC
2.4. 4) ECONOMIC
2.5. 5) POLITICAL
2.6. 6) LEGAL
3. Changes in INTERNAL ENVIRONMENT
3.1. 1) AUDIENCE
3.2. 2) MEMBERSHIP
3.3. 3) BOARD OF DIRECTORS
3.4. 4) PERSONNEL
3.5. 5) FACILITIES
3.6. 6) GROWTH
3.7. 7) FINANCIAL OPERATORS