My Pitch
by Jonatan Viera Cardona
1. Beginning
2. Start with a statement or quote to grab their attention. Then transition to why they're here. Talk briefly about them and what they do. Connect what they do to why you have asked them here.
3. Middle
4. Tell them why I have come to them to help produce my film. Give reasons why I want to create films. (appeal to their pathos) Praise them on their past successful films. Connect that to why they are in the business of making films. Touch on what they fear when making a movie. Use what I bring to the table as reassurance that I can make a movie.(appeal to their logos)
5. End
6. Start the end by asking them what I want for them. Bring up why they might not want to help me and answer with my qualification. End with a STAR moment
7. Why I sell
8. How I sell
9. What I sell
10. I love film and creating stories
11. Present myself in a professional fashion
12. My ideas and experiences
13. My Audience
14. Lionsgate Films
15. What are they like?
16. Largest indie studio in the US. Experienced and established in the film industry
17. Why are they here?
18. They are interested in producing my film and here willingly
19. What keeps them up a night?
20. Making a terrible movie. Losing more money than they make. Heavy criticism.
21. How can I solve their problem?
22. Show them projects that I've worked on. Provide information on my experience, internships, and references,
23. What do I want them to do?
24. I want them to help produce my movie. With money, equipment, or crew.
25. How might they resist?
26. I don't have enough experience. I'm asking for too much. Not enough guarantee. I lack credibility.
27. How can I reach them best?
28. With a verbal presentation using a few visuals. Playing more towards logos and pathos rather than ethos.
