Chapter 3: Text

1. Sans serif

1.1. a. do not have decoration at the end of the letter stroke b. used for headlines and bold statements, better for computer displays

1.2. Eg. Times New Roman       Bookman Old Style

2. Cases

2.1. Uppercase Lowercase CamelCase/Intercap

3. Text Elements

3.1. I. Menus for navigation II. Interactive Buttons III. Fields for reading IV. HTML documents V. Symbols and icons

4. Bitmaps Font

4.1. -Consists of matrix dots or pixels representing the image

4.2. File size increase as more size are added Require a Lot of Memory Non-Scalable

5. Vector Fonts

5.1. Use Instruction and mathematical formulae to describe each glyph

5.2. File size is much more smaller

6. Character Set

6.1. 1. Unicode 2. Extended Character Set (ISO Latin-1) 3. ASCII

7. Typeface

7.1. Family Graphic character oftern with many type siezes and styles

7.1.1. Eg: Bookman Old Style/ Times New Roman

7.2. Eg: Bookman Old Style/ Times New Roman

8. Font

8.1. collection of characters pf single size and style belonging to a particular typeface family

8.1.1. Eg: Arial 18 point Bold

8.2. Eg: Arial 18 point Bold

9. Font Terminology

9.1. -Baseline -Cap height -x-height -ascenders/ descenders -kerning -tracking

10. Serif

10.1. a. with little decoration at the end of letter stroke b. used for printed media or documents that have large quantities of text

10.2. Eg: Arial       Impact