Juice 4 Juiceheads

1. Population

1.1. there aren't many healthy options, lots of fast food, people might not be interested in adjusting to the healthy lifestyle, we have to sell them the experience

2. healthy people

2.1. Mothers who want to cook healthy and work out, but don't have the time, American children fighting obesity because of food deserts and lack of exercise,

3. nutritionist and personal trainer

3.1. When members first sign up they are evaluated by a personal trainer and nutritionist to get a diet and work out routine that suits their lifestyle

4. budget

4.1. Gym equipment, kitchen equipment, food supplies, nursery/babysitting toys

5. location

5.1. Harlem, lots of chain stores