1. Core
1.1. Idea
1.1.1. Online platform for one-one learning
1.2. Feature
1.2.1. Video call
1.2.1.1. Service: skype, zalo ...
1.2.1.2. Custom build
1.2.2. Management
1.2.2.1. Schedule
1.2.2.2. Homework
1.2.2.3. Message, Notes
2. Process
2.1. Hit rate
2.1.1. Social network
2.1.1.1. Facebook
2.1.1.2. Zalo
2.1.1.3. Linkedin
2.1.1.4. ...
2.1.2. Search Engine
2.1.2.1. Google
2.1.2.2. Bing
2.1.2.3. Yahoo
2.1.2.4. CocCoc
2.1.2.5. ...
2.1.3. Article
2.1.3.1. Studynow Blog
2.1.3.2. Newspapers
2.1.3.2.1. Online
2.1.3.2.2. Offline
2.1.4. Email Marketing
2.1.5. English Club
2.1.6. Forum
2.1.7. Event
2.1.8. Endorsement
2.1.9. Track system
2.1.9.1. Incoming Traffic
2.1.9.2. Metric
2.1.9.3. Funnel
2.2. Conversion rate
2.2.1. Homepage redesign
2.2.2. Support pages
2.2.2.1. FAQ
2.2.2.2. Term & Policy
2.2.2.3. How to
2.2.3. Mobile friendly
2.2.4. Multi languages
2.2.5. Blog content
2.2.6. Onboarding
2.2.7. Support System