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- opted in - Lifetime Value<0 by Mind Map: - opted in - Lifetime Value<0

1. Send Intro Email #1

1.1. Did Not Open

1.1.1. Wait 3 Days Send Email #2

1.2. Opened Did Not Click

1.2.1. Remove unsubs

1.2.1.1. Wait 3 Days Send Email #2

1.3. Opened, Clicked Did Not Buy

1.3.1. Remove unsubs

1.3.1.1. Wait 3 Days Send Email #2

1.3.1.1.1. REPEAT

1.4. Opened, Clicked, Purchased

1.4.1. Segment and remove from main campaign

2. Send verification email

2.1. remove unsubs and do not emails from masterlist