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Marketing Plan by Mind Map: Marketing Plan

1. Online Presence

1.1. Website Review

1.1.1. Include testimonials, technology page, link to blog & coaches profile page

1.1.2. Unclear on use of ostrich on homepage

1.2. Set up of online newsletter

1.2.1. Send weekly/monthly to contact list

2. Areas for Improvement

2.1. Location

2.1.1. Nearer city centre/town

2.2. Expanding branches

2.3. Qualified Nutritionist

2.4. Different prices for different communities

3. Social Media

3.1. Twitter

3.1.1. increase interactions / daily engagement

3.2. Facebook

3.2.1. main platform for older clients

3.3. Linkedin

4. Target Market

4.1. Community centres

4.2. Local Businesses

4.3. Students