Marketing Plan

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Marketing Plan by Mind Map: Marketing Plan

1. Social Media

1.1. Twitter

1.1.1. increase interactions / daily engagement

1.2. Facebook

1.2.1. main platform for older clients

1.3. Linkedin

2. Target Market

2.1. Community centres

2.2. Local Businesses

2.3. Students

3. Online Presence

3.1. Website Review

3.1.1. Include testimonials, technology page, link to blog & coaches profile page

3.1.2. Unclear on use of ostrich on homepage

3.2. Set up of online newsletter

3.2.1. Send weekly/monthly to contact list

4. Areas for Improvement

4.1. Location

4.1.1. Nearer city centre/town

4.2. Expanding branches

4.3. Qualified Nutritionist

4.4. Different prices for different communities