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Audience Profile by Mind Map: Audience Profile

1. Student

2. Intrested in the local area

3. Want to know whats on in Sheffield

4. Doesn't own a car, uses public transport so they are limited on where they can go.

5. Lives in the center of sheffield

6. Age: 18-24

7. Social Class: Lower to Middle Class

8. Ethnicity: Because we also cater for student, there isn't just one ethnicity as university students are from all over the world.

9. Dress: Like a student

10. Hobbies: Different activities at the student union