Marketing Persona
by Mindmeister Admin
1. Name
2. Demographics
2.1. Age
2.2. Gender
2.3. Education
2.4. Job Title
2.5. Salary
2.6. Location
2.7. Family
2.8. Interests
3. Goals
3.1. Goal
3.2. Goal
4. Challenges
4.1. Challenge
4.2. Challenge
5. Values
6. Fears
7. Worldview
7.1. Personality
7.2. Motivation for Online Activity
8. Awareness
9. Sources
