1. Elevator Pitch
1.1. Basic Product Definition and Value Add
2. Startup Organization
2.1. Founders
2.1.1. How to find a cofounder
2.1.2. Technical
2.1.2.1. Roles
2.1.3. Nontechnical
2.1.3.1. Roles
2.1.4. Advisors
2.1.5. Mentors
2.1.6. Consultants
2.1.6.1. Legal
2.1.6.2. Marketing
2.1.6.3. Finance
2.1.6.4. UX
2.1.6.5. Coding
2.1.6.6. Deployment
2.1.6.7. Launch
2.1.7. Business Library
2.1.7.1. Location
2.1.7.2. Librarian
2.1.8. Board of Directors
2.2. Naming Your Startup
2.2.1. Brainstorming
2.2.2. Domain names
3. Engineering
3.1. Requirements
3.2. Architecture
3.2.1. Security
3.2.2. SQL/NoSQL
3.2.3. Cloud/Traditional
3.3. UX
3.3.1. Mockups
3.3.2. Development
3.4. Development
3.4.1. Design
3.4.2. Implementation
3.4.3. Payments and Charging
3.5. Testing
3.6. Deployment
3.6.1. Where
3.6.1.1. In house
3.6.1.1.1. Sizing
3.6.1.1.2. Costs
3.6.1.2. Cloud
3.6.1.2.1. Hosting
3.6.1.2.2. Sizing
3.6.2. Failure Modes
3.6.2.1. Prevention
3.6.2.2. Testing
3.6.2.3. Recovery
3.6.3. Security
4. Finance
4.1. Projections
4.1.1. Run Rate
5. Operations
5.1. Employment
5.1.1. Hiring
5.1.1.1. Where to find employees
5.1.1.2. How to interview
5.2. Customer Service
5.2.1. Customer Support Boards
6. My Geistesblitzes
6.1. does this go into the statup map?
7. yCish Interview
7.1. What is the basic idea?
7.2. How will you make it unique?
7.3. What's the one thing needed to make a huge success?
7.4. What are the economics?
7.5. Why would bloggers love this?
7.6. Why will companies buy this?
7.7. The competition?
7.8. How does this scale?
7.9. Why are you doing this?
8. Marketing
9. Entrepreneurship
9.1. Mission
9.2. Pitch
9.3. Fund Raising
9.3.1. Fund Raising Rounds
9.3.2. Accelerators
9.3.3. Angels
9.3.4. VCs
9.3.5. Investors
9.3.6. Other Forms of Financing
9.4. Equity
9.4.1. Equity Valuation
9.4.2. Splitting Equity
9.5. Contacts
9.5.1. Technical Advisors
9.5.2. Legal Advisors
9.5.3. Marketing Advisors
9.5.4. Accountants
9.6. Networking
9.6.1. Organizations
9.6.2. Internet
9.7. Exit Strategies
10. Resources
10.1. Documents a startup might need
10.1.1. NDAs
10.2. Finding Answers
10.3. Technical Resources
10.4. Web Apps
10.4.1. Startup
10.4.2. Conferencing
10.4.2.1. Webconferencing
10.4.2.2. Teleconferencing
10.4.2.3. Screen sharing
10.4.2.4. Chat
10.4.2.5. IM
10.4.2.6. Long Distance Calling
10.4.3. Presentations
10.4.4. Project Planning
10.4.5. Launch Pages
10.4.6. Diagramming
10.4.6.1. Mind Maps
10.4.6.2. Web Mockups
10.4.6.3. Design
10.4.7. Outlining
10.4.8. Spreadsheets
10.4.9. Collaboration
10.4.10. Time Tracking
10.4.11. Accounting