Target Audience Brainstorm

1. Up to date; actively consumes other Media texts such as trendy Magazines, Newspapers, current TV programmes and issues in the Media

2. Not gender specific

3. Do not consume chart music

4. Consume Media for information and escapism

5. Age: 16-25

6. Further Education i.e. Sixth form, College or University students

7. Older teens

8. Edgy/Alternative style - not mainstream

9. Active users of Social Media; uses Instagram, Snapchat, Twitter, Facebook etc. regularly