iMUST
by tonya taylor
1. Market Strategies
1.1. Market Segmentation
1.2. Competitive Edge
1.3. Pricing Strategy
1.3.1. Sales Strategy
1.3.1.1. Sales Forecast
2. Financial Plan
2.1. Break-Even Analysis
2.2. Projected Profit and Loss
3. Executive Summary
3.1. Mission
3.1.1. the "why"
3.2. Keys to Success
4. Products
4.1. Design & Development Plan
4.1.1. Logo
4.1.2. Joggers
4.1.2.1. T-Shirts
4.1.2.1.1. Sweatshirts
5. Management Summary
5.1. Personnel Plan
5.1.1. intern opportunities
6. Company Summary
6.1. Start-up Summary
6.1.1. Company Ownership
6.1.2. Funds Required